DM can stand out as being different and eye-catching

Printing and direct marketing has now become the best medium to stand out as being different and eye-catching. That is especially true if your target audience is ‘C’ level execs, directors, partners or business owners who are either bombarded with emails and ignore anything not work related, or their emails are answered by gatekeepers. Receiving something printed is now so rare it has a surprise factor, and a perceived value. So it is unlikely to be thrown away with the same disregard as a ‘spam’ email.

Click here to see the case study below demonstrate this Quick Tip in action

London & Partners

Showcasing London to the world

Lp Invest Talent Leaflet

Related Quick Tips