QUICK TIP

Every platform needs a great experience, not just mobile

There is a whole buzz at the moment for ‘mobile first’ design, but that is misleading. If your website is going to get predominately mobile visitors, it makes sense to ensure that experience is very good. But Google does not know in which order you designed the desktop, laptop, tablet and mobile versions. It is highly unlikely that any website has 100% mobile visitors. So you need to make sure that on every platform the experience is good, and if you have that mindset then you (or your design agency) can plan the right content and, if applicable, how it responds and changes to suit those different platforms.

Click here to see the case study below demonstrate this Quick Tip in action

Banana Crumble

Launching an inspirational online brand

Banana Crumble Website Ipad Bb2

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