Many of our clients only have print and digital marketing unless they exhibit regularly. Having the experience to translate that and think large scale is crucial. If your marketing team deals with the project then great; but if you’re a business owner and don’t know where to start, it’s good to focus on creating maximum impact but with the flexibility to re-use in the future.
Your display environment can bring many challenges. When space is tight, balancing clear messages without being overpowering is key. If you exhibit several times a year, a modular system may be more adaptable to each space and layout whilst still delivering maximum creativity.